Eight Reasons SaaS Will Surge in 2008

by Mark H. Goldstein | CEO

SaaS advocate Phil Wainewright has come out with his predictions for SaaS in ’08. I have one of my own, or at least a strong suggestion: Retail & CPG must move to the hosted data model. Why? It’s happening in every other industry. Hosted shared services like address verification services and the sharing of profiles with marketing partners (vendors, adjacent mall stores, synergistic service providers) all promote a useful intermingling of data services that can advance all participating data partners….

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