Top Five 2009 Marketing Trends
by David Rosen | Senior Vice President
Today the Marketing Executives Networking Group released their latest study of current marketing trends. Canvassing over 2000 senior-level marketing professionals across mutliple industries, revealed the following priorities for the new year:
- Customer Satisfaction
- Customer Retention
- ROI
- Brand Loyalty
- Segmentation
In the words of the study’s authors, “all of which indicate a return to the basics of marketing.”
At Loyalty Lab we’re redoubling our efforts in 2009 to be the most effective, productive and profitable tool for top marketers to manage their best customers, increase retention and promote the highest levels of brand loyalty.