Comments for Loyalty Dogs Blog

Comment on Social CRM Deserves the Spotlight by Paul Greenberg

Paul Greenberg — Thu, 28 Jan 2010 21:12:28 +0000

Hi Jason,
I just wanted to say thank you so much for the kudos. I’m amazed that you’ve managed to read it cover to cover. That’s better than me and I wrote it!! .

Best
Paul

Comment on Engaging Customers Beyond Email by Dave L.

Dave L. — Sat, 17 Oct 2009 00:06:03 +0000

I’m not certain I fully agree that a company can afford to pick and choose the channels they use, but I guess if your marketing department is only a few people, it would make sense.

Comment on Discounts and Sweeps are NOT Loyalty by Deb

Deb — Fri, 10 Jul 2009 13:00:33 +0000

This is so very true and I am always curious about the motiviation behind some campaigns. I always try to analyze what I want to accomplish before I choose a vechicle. Do I simply want to increase my email customers? Then a sweeps might be in order. For loyalty I need to go deeper.

Comment on CPK Driving Your Next Visit by Ted Hurlbut

Ted Hurlbut — Fri, 24 Apr 2009 03:15:57 +0000

It’s a great idea. Finding ways to reward existing customers and incentivize them to come again is not only cost effective, but helps to deepen the relationship and increase loyalty. Now, to get them to bring a friend…

Comment on Execute One Thing Well Then Test, Test, Test by dave jackson

dave jackson — Thu, 23 Apr 2009 13:12:03 +0000

great blog and interesting articles ive added your site to my rss reader…thanks a bunch

Comment on TRANSaction, not Action by dave jackson

dave jackson — Thu, 23 Apr 2009 12:45:39 +0000

enjoyed reading your articles excellent stuff keep up the good work

Comment on Dress Up Those Dowdy Emails! by The Marketing Technology Blog

The Marketing Technology Blog — Fri, 17 Apr 2009 03:20:43 +0000

Thanks Webtrends!

The Webtrends Engage 2009 Conference is over but it’s clear that there is a ton of work for online marketers to do to stop under-utilizing their analytics package and master leveraging the data to effectively communicate with their prospects and…

Comment on Take Care of My Data! by alex farguson

alex farguson — Mon, 13 Apr 2009 03:46:32 +0000

Just grabbed the feed… thanks for posting this.

Comment on Virgin America Elevates The Frequent Flyer Concept by Richard Metzner

Richard Metzner — Mon, 06 Oct 2008 12:08:40 +0000

To all our friends at Loyalty Lab – Congratulations to everyone at Virgin America and to you for implementing the redemption portion of Elevate. When we first started working with Virgin America in April of 2007, even before they had permission to fly, to conceive and design the Elevtate program, we knew it would be groundbreaking. We were pleased that, with our help, Virgin chose Loyalty Lab to help bring our vision into the marketplace.

Richard Metzner
Partner
Metzner Schneider Associates, Inc.

Comment on Summer Travel Season Means a Cascade of New Loyalty Members by Ric Garrido

Ric Garrido — Sun, 21 Sep 2008 05:33:56 +0000

I blog several times a week showing cost/benefit analyses of the added value for your money when traveling and using hotel loyalty program promotions. 50 programs — wow. I might be around that mark too with airline and hotels, but in reality I focus my travel with just three to five programs. The value-added benefits like complimentary room and flight cabin upgrades come with elite status.

As the hotel industry is going into a contraction phase for hotel occupancy while new hotels are opening at a rapid pace in the USA due to projects launched in the boom phase of real estate, hotel loyalty program promotions are continual and lucrative. I am all about finding good value for my money and hotel loyalty programs are good value for the traveler at this time.