Making the Most of Social Media
Consumers are embracing social networks in astonishing numbers. Tapping into this emerging medium takes a combination of real-time responsiveness, robust APIs, a good data model, and lots of creativity. Loyalty Lab provides both the platform and the applications bridges to connect social networking applications into your CRM program, creating a deeper level of engagement with your best customers.
Our Approach
Social network applications are easy to write as long as the right APIs are available. Loyalty Lab takes it a step further and provides a well-defined bridge to key social networks like Facebook. So your team can create social apps that are tied directly to your customer database, updating customer records or leveraging existing data.
Features
A complete solution for storing customer data, implementing social network applications, and managing programs that leverage your relationships.
- Real-time APIs
- Pre-built social network bridges
- Flexible custom attributes for almost any customer experience
Benefits
Get on the leading edge of customer engagement and extend your relationship marketing through social network applications.
- More and better qualified referrals
- Reach segments difficult to find through other media
- Discover which customers are influencing the rest of your database